Editions de Parfums Frédéric Malle
PERFUMES BORN OF A TOTAL FREEDOM TO CREATE...
Editions de Parfums Frédéric Malle offers today's best perfumers the opportunity to push the limits of creation and create perfumes of unequalled quality. Frédéric Malle works with the most important perfumers of his generation; these artists marked their era by composing the greatest successes of the world perfumery.
Faced with the imminent extinction of "great perfumery", Frédéric Malle decided to take the initiative. He wants to "put the church back in the middle of the village", to return to its original quality, giving free rein to the perfumers' imagination. He wants to give each perfumer total freedom and recognize perfume creators as artists, to whom he offers to sign their creations with their own name.
Thus was born the idea of opening a publishing house where fragrances are created like works of art. Frédéric Malle then positioned himself as a publisher who allows the best perfumers to become authors and to surpass themselves to compose the "classics" of tomorrow.